KeptPool service business software
at one honest price.
One plan with everything included — the full platform, our automation library, our knowledge, and ongoing consulting. Locked in at $99/month forever for the first 270 customers. The platform is pay-to-use, so you only pay for the texts, calls, and AI you actually send.
$99/month. Every feature. Forever.
No tiers, no upsells, no “that feature costs extra.” The first 270 customers lock in $99/month for life — including the full platform, our automation library, our knowledge, and ongoing consulting. Usage items like texts, calls, and AI are billed only as you use them.
Everything we make, in one plan — the full automation engine that fills your calendar, plus our automation library, knowledge, and ongoing consulting. Your rate never goes up. Onboarding included — we connect your channels and build your initial automations with you.
- CRM & opportunity pipelines
- 2-way text & email conversation
- GMB messaging & call tracking
- Web chat & Facebook Messenger
- Missed Call Text Back
- Scheduling, booking & appointments
- Invoicing, documents & contracts
- Email marketing & templates
- Workflows, triggers & marketing automation
- Reputation & review management
- After-hours AI (answers calls, texts & DMs when you're closed)
- AI chat assistant (unified inbox, handles repetitive FAQs)
- Funnels, landing pages & form builder
- Campaigns & ad manager (Google, Meta)
- Social planner & Content AI
- Trigger links & QR codes
- Reporting & analytics dashboards
- Membership & course portals
- White-glove onboarding (channels connected, automations built)
- Our automation library + knowledge + ongoing consulting
Plus usage-based charges on Voice AI minutes, Conversation AI tokens, and SMS — charged only when you use them, at a fraction of a cent each. Questions before you buy? Send us a message and we’ll answer fast.
Pay only when the phone rings.
Or the text sends. Or the AI replies.
Voice AI, SMS, email, and phone minutes are billed as you use them. No arbitrary "messages per month" caps. No paying for volume you haven’t earned yet.
Per-minute call time + token-based LLM usage. A typical customer call costs pennies.
Token-based pricing. Each chat reply is a fraction of a cent.
Per-message SMS across SMS, WhatsApp, Messenger. High-volume email included at scale.
One base fee. Plus only what you use.
The Base Platform — Everything Included
Your base subscription gives you complete access to the KeptBlue platform. This is not a limited “starter” plan — it is the full system. Every automation you build, every dashboard you view, every funnel you publish, every document you send — included. No per-user fees that punish you for growing your team.
- CRM & lead pipeline management
- Scheduling, booking & appointments
- Automation workflows & AI workflow builder
- Tracking & analytics dashboards
- Funnels, landing pages & AI funnel builder
- Document signing
- Membership & course portals
- Social media planner & affiliate manager
- Reputation & review management
- Ad manager (Google, Facebook, Instagram)
- Content AI for copy, images & ideas
Pay-as-You-Go — You Only Pay for What You Use
Usage-based costs apply to communication and AI features where external infrastructure is involved. This keeps your base cost low while giving you access to enterprise-grade capabilities.
Billed per minute of call time plus token-based LLM usage. A typical customer call costs pennies. A single missed lead costs you $150–$500 — Voice AI pays for itself on the first recovered call.
Token-based model. Each chat interaction costs a fraction of a cent. Handle hundreds of conversations for less than one hour of receptionist time.
Pay per message across SMS, WhatsApp, and Messenger. Transparent, competitive rates.
High-volume sending included with usage-based pricing at scale.
Per-minute rates on LC Phone or Twilio numbers. Call recording and tracking included in base.
… and what it could look like.
Many pool service companies cut 40–70% of their tooling spend — while gaining the automation, follow-up, and ROI visibility they never had before.
Is KeptBlue the best pool service software for your business?
There’s no single best pool service software for every pool service company — it depends on whether you value an all-in-one platform (CRM, marketing, and AI phone coverage in one system) over a narrower tool built only around routing and chemical logs.
If your priority is a single system that also covers lead generation, review management, and after-hours call coverage, KeptBlue is built for that. If your only need is route scheduling and chemical tracking with nothing else, a narrower point solution might genuinely fit better — and that’s a fair trade-off to weigh.
KeptBlue as a Skimmer alternative
Skimmer (getskimmer.com) is the largest pool-specific routing and billing platform on the market, used by tens of thousands of pool professionals, priced roughly $49 to $98 a month plus a per-pool fee that scales with route size. It’s a strong tool built specifically around routing, chemical logs, and proof-of-service photos.
KeptBlue is a different kind of tool: an all-in-one platform where routing and service history sit alongside a full CRM, marketing automation, reputation management, and — the part a routing-only tool doesn’t offer — an AI receptionist and AI chat assistant that answer calls and messages around the clock.
If what you need most is a dedicated routing and chemical-log tool, that’s exactly what Skimmer is built for. If you’re also trying to solve missed calls, slow lead follow-up, and scattered marketing with the same login, that’s where KeptBlue fits as a genuine alternative rather than a direct feature-for-feature swap. We’re not going to invent claims about what Skimmer does or doesn’t do beyond what’s publicly known — we’d rather you compare the two directly and pick the one that actually fits.
Pricing questions, answered honestly.
The price goes up for new customers — but if you’re one of the first 270, your $99/month is locked in forever. As long as your subscription stays active, your rate never changes, no matter what we charge later or what features we add.
No surprise setup fees. Your $99/month includes onboarding, connecting your channels, building your initial automations, and our consulting to get it dialed in. The only variable cost is pay-to-use usage — texts, calls, and AI — billed only as you use it.
Everything. There is only one plan, and it includes every feature we offer — CRM, two-way messaging, missed-call text back, after-hours AI, the full automation engine, reputation management, funnels, campaigns, ad manager, social planner, and AI content — plus our automation library, our knowledge, and ongoing consulting. The first 270 customers lock in $99/month forever. The only variable cost is pay-to-use usage — texts, calls, and AI — billed only as you use it.
No. Every plan is month-to-month. We earn your business every month — if you want to cancel, you cancel. We’ve seen too many pool service owners burned by 12-month commitments on software that underdelivered.
The platform is pay-to-use: usage items like texts, calls, and AI replies are billed only when you use them, at a fraction of a cent each. There are no “messages per month” caps and no paying for volume you haven't earned yet. Most pool service companies spend well under $100/month on usage even with steady call and message volume.
No. Onboarding and data migration are included in your $99/month. Every feature is included in your monthly fee. Usage-billed items (Voice AI, Conversation AI, SMS, phone minutes) are clearly disclosed and billed only when used. No surprise charges for features you assumed were part of the platform.
KeptBlue doesn’t cost money.
It makes money.
A pool service with a $500 average appointment value that recovers just two missed leads per week through after-hours AI and automation generates an additional $52,000 per year. A pool service that reduces its no-show rate by 10 percentage points recovers another $50,000–$100,000 per year. A pool service that reactivates five lapsed customers per month adds roughly $39,000 per year in lifetime value.
Ready to fill your calendar?
Every feature included. Pay only for the AI and messaging you use. No long-term contracts. No hidden fees. First 270 customers lock in $99/month forever.